Diwan — Brand Launch

Cover image for Diwan — Brand Launch

Agency: from6

Client: Diwan workspace

Project Type: Brand Launch

A coworking space sells a feeling before it sells a desk.

The brief

Diwan, a new coworking space in Adliya, needed its brand launched and rolled out across the platforms it would live on.

The idea

Lead with the people and the atmosphere, not the floor plan. The same bright, confident look carried from the website to social media and the members’ online portal.

Diwan: the Diwan website on a laptop and phone, “the coworking space where ambition comes to play”, creative direction by Bashar Daas
Diwan: Diwan social posts on a phone and tablet, “hot desks and offices in the heart of Adliya”, creative direction by Bashar Daas

The coworking space where ambition comes to play.

Diwan: the Diwan online portal on a tablet, creative direction by Bashar Daas
Diwan: a member using the Diwan online portal at her desk, creative direction by Bashar Daas

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